Social Media Spezialist (m/w/d) Schwerpunkt Employer Branding
Core
Build and manage GGM Gastro's employer branding presence on social media channels to attract talent and showcase the company culture.
Role type
Social Media Specialist (Employer Branding)
Builds
Employer branding content and career channel presence for GGM Gastro
Domain
Hospitality equipment retail / Employer branding
Required skills
Social media strategy, content creation, video production (Reels/Stories), copywriting, analytics (KPIs), Meta platform expertise, video editing tools (CapCut, Canva)
Preferred skills
Social recruiting experience, trend awareness, storytelling
Technologies
Instagram, LinkedIn, YouTube, CapCut, Canva, Meta
Responsibilities
Build and manage the Instagram career channel, develop creative content ideas and campaigns, produce video content (planning, filming, editing), write captions and storylines, plan and maintain editorial calendars, analyze content performance, collaborate with HR and business units
Seniority
Mid-level, hands-on IC