Junior Manager analytisches CRM (m/w/d)
Core
Creating and developing CRM reportings, dashboards, and analyses; analyzing customer behavior to derive insights and recommendations; measuring CRM campaign success and loyalty initiatives.
Role type
Junior Manager, analytical CRM
Builds
CRM reportings, dashboards, and analyses
Domain
Retail / Customer Relationship Management
Deliverable
dashboards & analysis
Required skills
CRM, Data Analytics, Business Intelligence, Marketing Analytics, Excel, SQL, BI tools (Power BI), analytical skills, stakeholder presentation
Preferred skills
Marketing Mix Modeling, process optimization
Responsibilities
Create and develop CRM reportings, dashboards, and analyses; Analyze customer behavior and derive customer insights and recommendations; Measure success of CRM campaigns and loyalty initiatives; Analyze and interpret Marketing Mix Modeling results; Prepare and present analysis results to stakeholders; Contribute to the development of reporting, analysis, and data processes.
Seniority
Junior Manager, hands-on IC
