Copywriter (all genders)
Core
Conceive, create, and optimize target-group-oriented content for all channels including websites, landing pages, email, and print to drive performance and brand consistency.
Role type
Senior Copywriter (Performance & SEO)
Builds
Digital communication campaigns, landing pages, email newsletters, and print products for the Synatix Group's 20 assets.
Domain
Digital Marketing / Content Strategy / SEO
Required skills
Copywriting, SEO optimization, Content strategy, Brand voice management, AI prompt engineering, CMS management, Cross-functional collaboration, German (native), English (fluent)
Preferred skills
Experience in Finance, Career, or Energy sectors, Knowledge of CRO and Linkbuilding, Experience with specific AI tools (Gemini, Claude, ChatGPT)
Technologies
WordPress, Jira, Confluence, TermLabs, Gemini, Claude, ChatGPT
Responsibilities
Create and optimize content for websites, landing pages, and email campaigns; Develop consistent brand communication across all touchpoints; Collaborate with SEO, CRO, and Linkbuilding teams; Utilize AI tools for research, drafting, and content optimization; Test new approaches and share best practices with the department.
Seniority
Mid-Senior, hands-on IC