Senior Content Specialist
Hybrid
Core
Telling producers' stories to drive leads and build trust for Halter, a virtual fencing tech company for farmers.
Role type
Senior Content Specialist (Regional)
Builds
Case studies, blogs, email, social, and product launch content for Halter Australia.
Domain
AgTech / Agriculture
Deliverable
product features
Required skills
Content strategy, storytelling, video production, data analysis, AI tools usage, cross-channel content creation
Preferred skills
Agriculture industry experience, startup environment experience
Technologies
Google Analytics, HubSpot, Webflow
Responsibilities
Own content strategy for Australia, create producer stories through on-farm interviews, execute campaigns with creative teams, manage social media strategy, analyze content performance data
Seniority
Senior, hands-on IC