Marketing Associate
Core
Develops tactical marketing campaigns and strategies for institutional-quality rental housing portfolios to promote community brands and achieve business goals.
Role type
Marketing Associate (Real Estate)
Builds
Customized tactical marketing strategies and brand initiatives for Greystar's portfolio of rental housing assets.
Domain
Real Estate / Institutional Rental Housing
Deliverable
product features
Required skills
Social media strategy, Email marketing, Digital advertising, Content creation, Data analysis, Project management, Vendor management, Budget management, Branding, Client communication
Preferred skills
Experience with marketing technology, Design agency management, New business development
Technologies
Social media tools, Email marketing platforms, Advertising websites, Webinars, Digital asset management systems
Responsibilities
Serve as primary marketing contact for onsite and operations teams; Develop and implement asset-specific marketing strategies; Analyze marketing performance data and present to clients; Manage advertising suppliers and service contracts; Project manage property branding initiatives; Monitor marketing budgets and ROI; Support new business development regionally.
Seniority
Individual Contributor