SC Marketing and Communication Manager - (F/M/NB) (fixed-term contract)
Core
Develop and execute site-specific marketing and communication strategies to promote the attractiveness and performance of shopping centers in Barcelona.
Role type
Site Marketing and Communication Manager
Builds
Marketing action plans, digital campaigns, event operations, and customer loyalty programs for individual shopping centers.
Domain
Retail real estate / Shopping centers
Deliverable
product features
Required skills
Marketing strategy, digital marketing, event management, press relations, loyalty program management, stakeholder negotiation, data reporting
Preferred skills
Retail industry experience, knowledge of new technologies in services, creative planning
Technologies
Excel, PowerPoint, reporting tools, social media platforms (Facebook, Instagram)
Responsibilities
Design and implement annual marketing action plans; manage digital marketing strategies and social media presence; coordinate event operations; manage press relations and sponsorships; oversee the center's loyalty program; act as a liaison with shopkeepers.
Seniority
Junior to Mid-level, hands-on IC