用户增长产品经理（J106413）
Core
Design and execute user growth product features and marketing campaigns for Baidu Maps, integrating AI capabilities to boost user engagement, retention, and conversion around key business nodes.
Role type
Senior Product Manager (User Growth)
Builds
User growth products, marketing campaigns, and AI-integrated features for Baidu Maps
Domain
Internet / Navigation & Maps / AI
Deliverable
product features
Required skills
User growth strategy, Product lifecycle management, Data analysis, AI product integration, Cross-functional collaboration, Complex scenario design
Preferred skills
Experience with large-scale platform growth, Festival marketing campaigns, AI Agent products, 0-to-1 product building
Technologies
AI Agent, Generative AI, Data analytics tools
Responsibilities
Design innovative product mechanics and user journeys for key business nodes; Analyze user behavior to define metrics and optimize conversion; Integrate AI capabilities into growth scenarios; Collaborate with engineering and operations to launch products; Identify edge cases and risks in complex workflows; Research industry trends to drive product innovation.