品牌运营（Social传播方向）（J98461）
Core
Develop and execute annual/quarterly communication strategies to enhance brand influence among C-end consumers.
Role type
Social media brand operations specialist
Builds
Brand communication campaigns and cross-industry collaborations
Domain
Consumer internet / Social media marketing
Deliverable
product features
Required skills
Social media strategy, cross-industry collaboration, industry insight analysis, data analysis, campaign execution
Preferred skills
Experience with large-scale viral campaigns, background in major tech companies or content companies, sensitivity to internet trends
Technologies
Mainstream social media platforms
Responsibilities
Formulate and execute communication strategies based on industry trends and product characteristics; Coordinate with KOLs, media, and partners for joint brand activities; Collect industry data and user feedback to optimize strategies; Monitor campaign performance and provide optimization recommendations.
Seniority
Mid-level, hands-on IC