新媒体运营(营销号及整合营销方向)(J105203)
Core
Manage a matrix of Baidu Netdisk marketing accounts to drive high exposure and conversion through batch-produced viral content.
Role type
Senior New Media Operations Manager (Entertainment Marketing)
Builds
Viral short video content and integrated marketing campaigns for Baidu Netdisk
Domain
Consumer Internet / Short Video Marketing
Required skills
Short video content strategy, Batch content production, Video editing (CapCut/Pr), Data-driven optimization, Integrated marketing planning, Trend spotting
Preferred skills
From-0-to-1 account growth experience, Million-view hit creation, Celebrity endorsement project experience
Technologies
CapCut, Premiere Pro
Responsibilities
Operate marketing account matrix for fan growth and conversion, Plan integrated campaigns for brand events, Analyze performance data to iterate strategy, Manage end-to-end content production workflow
Seniority
Senior, hands-on IC