Events Marketing Coordinator
Core
Develop and deliver integrated marketing campaigns, create engaging content, and optimise digital channels to drive audience growth and participation for UNSW's flagship events and the Centre for Ideas.
Role type
Marketing Coordinator (Events & Digital)
Builds
Integrated marketing campaigns, digital content, and audience engagement initiatives for university events and public engagement platforms.
Domain
Higher Education / Public Engagement
Deliverable
product features
Required skills
Digital marketing campaign management, content creation (copy, video, imagery), CRM and audience segmentation, analytics interpretation, website content management, stakeholder relationship management, budget and supplier management
Preferred skills
Experience with Adobe Experience Manager, Adobe Creative Cloud, Canva, Sprout Social, Meta Business Suite, visual or multimedia content production
Technologies
Adobe Experience Manager, Adobe Creative Cloud, Canva, Sprout Social, Meta Business Suite, CRM platforms
Responsibilities
Develop and deliver integrated marketing campaigns; create compelling content across digital channels; lead content planning and execution for social media; manage and optimise website content; utilise analytics to evaluate campaign performance; coordinate delivery across owned, earned, and paid channels; manage campaign budgets and production schedules
Seniority
Mid-level, hands-on IC
