Influencer Coordinator
Core
Support the Influencer Marketing Manager in building a breakthrough creator and talent strategy for Tinder's Social team, shaping campaigns from brainstorm to post-mortem.
Role type
Influencer Coordinator (IC)
Builds
Creator-led campaigns, influencer events, and gifting programs for Tinder's brand presence on TikTok, Instagram, and YouTube.
Domain
Dating app / Social media marketing
Deliverable
product features
Required skills
Influencer marketing, talent sourcing & vetting, campaign brief writing, performance metrics analysis, contract & payment coordination, event planning, FTC disclosure compliance, spreadsheet management, cultural trend awareness, platform fluency (TikTok/Instagram/YouTube)
Preferred skills
Existing creator relationships, influencer discovery platform experience, social listening tools, gifting program coordination, on-site production support
Technologies
Google Sheets, CreatorIQ, Dash Social
Responsibilities
Brainstorm creative concepts and campaign angles; write and refine creator briefs; research cultural trends and competitor activity; maintain campaign trackers; source and vet talent; track deliverables and timelines; coordinate contracts and payments; plan and execute influencer events and gifting campaigns; pull performance metrics and compile post-mortems; partner with Social Content Lead for organic content development.
Seniority
Junior, hands-on IC