Thailand Content Specialist
Core
Lead content and creator strategies to grow the Bump app in the Thai market by producing viral short-form videos and managing influencer campaigns.
Role type
Content Specialist (Short-form video & Influencer Marketing)
Builds
High-performing TikToks, Reels, UGC-style ads, and influencer campaigns for the Thai market.
Domain
Consumer Apps / Social Media Marketing / Thailand
Deliverable
product features
Required skills
Short-form video production, influencer management, TikTok/IG trend analysis, creative direction, campaign execution, cross-functional collaboration
Preferred skills
Native Thai cultural knowledge, experience living in Thailand, agency or creator background
Technologies
TikTok, Instagram Reels
Responsibilities
Create high-performing short-form content, build and manage a pipeline of Thai creators, run influencer campaigns, collaborate with paid marketing to optimize performance, test creative ideas rapidly, support market launches and activations
Seniority
Mid-level, hands-on IC