Product Marketing Director - Paze
Core
Define market strategy, segmentation, messaging, and go-to-market plans for Paze's ecommerce and emerging payment experiences to connect capabilities to consumer, merchant, and financial institution needs.
Role type
Senior Product Marketing Director (Payments/Fintech)
Builds
Paze payment solutions (ecommerce, in-person, new use cases) for consumers, merchants, and financial institutions
Domain
Fintech, Payments, Ecommerce
Required skills
Product marketing strategy, market segmentation, value proposition development, go-to-market planning, cross-functional leadership, product roadmap influence, data-driven insights synthesis
Preferred skills
Payments/digital wallets experience, regulatory/risk/compliance knowledge in financial services
Technologies
None explicitly listed
Responsibilities
Own product marketing strategy for Paze ecommerce and emerging payment experiences; Develop segmentation and identify priority opportunities across consumers, merchants, and partners; Build differentiated positioning and messaging; Translate customer insights into product strategy and roadmap priorities; Lead go-to-market strategy for new capabilities; Partner with Insights to test value propositions and measure performance; Define and track success metrics for adoption and activation; Serve as a central connector across Product, Marketing, Insights, and Partnerships; Partner with Legal, Risk, and Compliance to ensure accurate messaging
Seniority
Director, strategic leadership with hands-on execution