Senior Creative Designer
Core
Lead visual development of corporate storytelling across digital, print, presentations, campaigns, and branded experiences for GE Appliances.
Role type
Senior Creative Designer (Corporate Content)
Builds
Corporate brand assets, executive presentations, annual reports, digital experiences, and scalable design systems.
Domain
Corporate Communications / Brand Design
Deliverable
product features
Required skills
Campaign development, digital design, presentation design, visual storytelling, Adobe Creative Cloud, CMS design, typography, layout, branding, visual hierarchy, accessibility, design systems, AI-powered creative tools
Preferred skills
Responsive web design principles, digital UX best practices, supporting multiple internal clients
Technologies
Adobe Creative Cloud (Photoshop, Illustrator, InDesign), Content Management Systems, AI-powered creative tools
Responsibilities
Translate business objectives into compelling visual concepts and campaign creative; Partner with stakeholders to develop creative supporting corporate brand initiatives; Design high-quality assets for digital, print, presentations, reports, websites, and events; Adapt creative concepts across multiple channels to ensure campaign cohesion; Develop and maintain scalable design systems, templates, and brand standards; Manage and evolve the digital asset management system.
Seniority
Senior, hands-on IC