Strategic Communications and Marketing Strategist (Public Affairs Specialist 3)
Core
Develop, implement, manage, and evaluate strategic communications and marketing initiatives to advance public health goals and shape the agency's brand presence.
Role type
Senior strategic communications and marketing strategist (public affairs)
Builds
Science-based, audience-centered tools, resources, and messages for chronic disease prevention programs.
Domain
Public health / Strategic communications
Deliverable
product features
Required skills
Strategic communication planning, public relations management, mass media campaign planning, audience research, paid/earned/owned media strategy, digital content management, policy communications, contract administration, budget tracking, storytelling, crisis communication support
Preferred skills
Multimedia content creation (web, social, video, graphic design), managing multi-year campaigns for diverse communities, risk and protective factor approach to chronic disease prevention, organizational spokesperson support
Technologies
None explicitly stated
Responsibilities
Coordinate with state agencies, local health authorities, and community organizations to ensure clear, consistent communication; craft internal and external messaging; lead marketing and design strategies; establish communication standards; advise leadership on communications strategy and reputational risk.
Seniority
Senior, hands-on IC
