Social Media Specialist
Core
End-to-end execution of digital brand presence including content creation, trend analysis, and community management for Dutch Bros Coffee.
Role type
Social Media Specialist
Builds
Social media campaigns, video content, and community engagement assets for a coffee brand.
Domain
Retail / Food & Beverage / Social Media Marketing
Deliverable
product features
Required skills
Video content creation and editing, Social media management, Creative brief creation, Social listening and reporting, Crisis communication, Project management, Cross-functional collaboration, Data analysis for strategy optimization
Preferred skills
Experience with Gen Z relevant brands, Bachelor's Degree in Marketing or Business Administration
Technologies
Wrike, Sprout Social, Microsoft Teams
Responsibilities
Create and edit video content for social channels, manage social media calendars and scheduling, lead cross-platform customer engagement and community management, conduct competitive and market analysis, manage social giveaways, translate creative briefs into high-impact assets, provide reporting on campaign performance and customer sentiment.
Seniority
Mid-Senior level (4+ years experience required)