Senior Lead, Data Strategy & Marketing
Core
Define and execute enterprise data strategy, roadmaps, and operating models to align data investments with business growth objectives.
Role type
Senior Lead, Data Strategy & Marketing
Builds
Enterprise data capabilities, target-state architecture, and strategic data/analytics portfolios
Domain
Enterprise Data Management & Strategy
Deliverable
production ML models | dashboards & analysis | infrastructure
Required skills
Data strategy formulation, multi-year roadmap development, data governance, data quality practices, stakeholder alignment, business case development, KPI definition, AI/automation adoption
Preferred skills
Cloud data platform architecture (Azure/Databricks), executive strategy material creation, AI/ML enablement, data management certifications (CDMP)
Technologies
Azure, Databricks, Copilot, Agent-based technologies
Responsibilities
Shape enterprise data strategy and roadmap, establish data standards and operating models, partner with governance and product leaders, evaluate modern data management capabilities, champion AI and automation adoption, track value realization metrics, lead investment prioritization, influence senior stakeholders, mentor teams on strategy and engagement
Seniority
Senior Lead, hands-on IC with strategic oversight