Senior Marketing Manager Teams & Federation Activation
Core
Drive communication plans and activations for global PUMA Football teams to maximize brand sponsorship impact.
Role type
Senior Marketing Manager
Builds
Premium content (visual, video, digital, social) and communication plans for football teams and federations
Domain
Sports marketing / Football
Deliverable
product features
Required skills
Strategic planning, content creation, stakeholder management, trend analysis, communication plan development
Preferred skills
PR experience, retail experience, influencer activation experience, cultural awareness
Technologies
Digital channels, social media platforms
Responsibilities
Develop action plans for football events and seasonal campaigns; craft compelling stories and content; coordinate and lead activation planning during major tournaments; participate in strategic planning and provide team expertise
Seniority
Senior, hands-on IC