Senior Manager Marketing Teamsport Licensed
Core
Drive marketing campaigns and activations for global PUMA Football teams and clubs, aligning with brand objectives and maximizing sponsorship impact.
Role type
Senior Manager, Teamsport Marketing
Builds
Global marketing campaigns, content, and activations for PUMA Football assets (men's/women's teams, clubs, National Teams)
Domain
Sports Marketing / Football
Deliverable
product features
Required skills
Strategic planning, campaign management, content creation, stakeholder management, trend analysis, communication planning
Preferred skills
PR experience, retail experience, influencer activation experience, digital/social media expertise
Technologies
Digital channels, Social media platforms, PR channels
Responsibilities
Develop action plans for Football events and seasonal campaigns; Craft compelling stories and content around products and teams; Coordinate and lead planning/execution of activations during major tournaments; Drive short and long-term communication plans; Collaborate with agencies and internal teams on premium content
Seniority
Senior Manager, strategic leadership & execution