Manager, Experiential Marketing - Comcast Business
Core
Manage and execute large-scale experiential marketing programs, tradeshows, and sports marketing activations to build brand reputation and drive business outcomes for Comcast Business.
Role type
Manager, Experiential Marketing
Builds
Live, semi-live, and virtual brand experiences, tradeshows, and sports marketing properties
Domain
Technology / B2B Services / Experiential Marketing
Deliverable
product features
Required skills
Event concept creation, Project management, Budgeting and financial performance tracking, Vendor management and negotiation, Logistics coordination, Sports marketing expertise, Cross-functional collaboration, Strategic opportunity evaluation
Preferred skills
Expo and tradeshow experience, Cross-agency collaboration, Technology-driven tools proficiency
Technologies
Digital and environmental media applications
Responsibilities
Oversee coordination and execution of experiential programs; Develop experiences targeted to specific customer needs and verticals; Manage onsite/execution teams for seamless project installation and execution; Present updates to internal and external teams; Partner with creative teams to bring concepts to life; Champion standardization and documentation of event best practices and metrics.
Seniority
Manager, hands-on leadership