Associate Director Marketing
Core
Strategic lead for US Market web operations, multi-brand design system, and digital experience for Healthcare Professional (HCP) and Healthcare Consumer (HCC) audiences, optimizing for AI-driven search and LLMs.
Role type
Associate Director, Web Operations and Design System
Builds
US web design system components, compliant web marketing resources, and customer engagement portals.
Domain
Healthcare Marketing / Digital Experience / AI Search
Required skills
Web strategy, Design Systems, UX/UI, SEO, AI-driven search optimization, Jira backlog management, Cross-functional leadership, Regulatory compliance, Agile methodologies
Preferred skills
Pharmaceutical marketing, Scaling web capabilities, Problem-solving in dynamic environments
Technologies
Figma, Jira, LLMs, AI-driven search engines
Responsibilities
Define and champion future-state discoverability vision; Develop and maintain web channel and design system standards; Lead pilot initiatives for new web capabilities; Manage web channel standards through Legal and Regulatory review; Partner with IT, Design, and Development teams to execute web projects.
Seniority
Senior, hands-on IC with strategic leadership