Dir, Specialty & Pharma Communications – New Products (Ophthalmology)
Core
Lead day-to-day communications for the company's ophthalmology portfolio, including launch brand communications and milestone events.
Role type
Director, Specialty & Pharma Communications
Builds
Branded and unbranded patient/consumer programs, strategic communications materials, and media relations for ophthalmology assets.
Domain
Biopharmaceuticals / Ophthalmology
Deliverable
product features
Required skills
Strategic communications planning, crisis communications, public relations agency management, budget management, stakeholder liaison, regulatory approval communications, patient advocacy engagement, trade media relations, content creation, event management.
Preferred skills
New product launch experience, ophthalmology domain expertise, executive counseling, mentoring team members.
Technologies
Omni-channel platforms, digital presentation tools, media publishing systems.
Responsibilities
Manage branded and unbranded communications activities for the ophthalmology portfolio; act as strategic counselor on strategy and issues management; drive execution of patient/consumer programs and engage with advocacy organizations; serve as primary liaison with internal teams and external experts; develop global communication strategies and materials; manage public relations agencies and related budgets; direct and mentor team members.
Seniority
Director, strategic leadership with hands-on execution