Social Media Specialist
Core
Manage client social media channels, create and schedule content, monitor conversations, and compile performance metrics for federal, state, and local government accounts.
Role type
Social Media Specialist (IC)
Builds
Social media campaigns, content calendars, and engagement strategies for government clients
Domain
Government services / Digital communications
Deliverable
product features
Required skills
Social media platform management, content writing and editing, social listening, data analytics, campaign tracking, graphic design assistance, content calendar development
Preferred skills
Agency experience, regulated industry experience, public health strategy experience
Technologies
UTM links, platform scheduling tools, YouTube, PowerPoint, Microsoft Word
Responsibilities
Schedule and publish content, research and write engaging copy, monitor channels and compile listening data, support event coverage, upload and caption videos, assist with graphics, track performance metrics, develop content calendars
Seniority
Mid-level, hands-on IC