Integrated Marketing Manager
Core
Operational heartbeat of the creative department managing end-to-end lifecycle of marketing projects for Scotts, O.M. Scotts & Sons, and Ortho brands.
Role type
Integrated Marketing & Operations Manager
Builds
National video spots, social content calendars, complex packaging updates, and digital/broadcast/print assets.
Domain
Consumer Packaged Goods (CPG) / Integrated Marketing
Deliverable
production ML models | product features | dashboards & analysis | research | client delivery | infrastructure | physical/clinical work
Required skills
Project management, creative operations, cross-functional liaison, production trafficking, legal compliance oversight, change management, data-led decision making, workflow optimization, resource management
Preferred skills
PMP Certification, CPG environment experience, agency experience
Technologies
Workfront, Workday
Responsibilities
Own end-to-end lifecycle of creative projects, vet incoming briefs, serve as primary liaison between Creative/Media/Legal/Brand teams, lead technical delivery of assets, manage legal review process, enforce new intake processes, partner with Analytics team for campaign performance, refine internal processes, allocate resources effectively
Seniority
Mid-Senior, hands-on IC