Coffee and Fresh Drinks Manager
Core
Oversees operations of the coffee and beverage section within a retail or convenience store to drive sales and enhance customer satisfaction for the Shell Café brand.
Role type
Coffee and Fresh Drinks Manager
Builds
Coffee and fresh drink offerings for Shell Café retail and convenience stores
Domain
Retail / Convenience Store / F&B
Deliverable
product features
Required skills
Coffee brewing techniques, Beverage preparation, Team management, Sales strategy, Inventory management, Financial reconciliation, Customer service, Marketing campaign execution, Data analysis, POS systems
Preferred skills
Coffee culture passion, Beverage innovation, Promotional strategy, Fast-paced environment management, Stakeholder engagement, Commercial risk taking, Agile attitude, Sales experience, FMCG experience
Technologies
POS systems, Inventory management tools
Responsibilities
Develop and execute marketing campaigns for coffee and drink offerings, Monitor sales performance and implement strategies to meet targets, Ensure implementation of signature and core menus across sites, Manage cash handling and assist with financial reconciliation, Conduct regular performance reviews and provide coaching to staff, Engage with customers to understand preferences and recommend products
Seniority
Experienced Professionals