Consultant Salesforce Marketing Cloud H/F
Core
Consultant specializing in Salesforce Marketing Cloud to design, deploy, and optimize automated marketing campaigns and customer journeys for B2B clients.
Role type
Salesforce Marketing Cloud Consultant
Builds
Automated email, SMS, and push campaigns; customer journey maps; landing pages; satisfaction surveys.
Domain
Digital Marketing / CRM / Marketing Automation
Deliverable
production ML models | product features | dashboards & analysis | client delivery
Required skills
Salesforce Marketing Cloud Engagement (Email Specialist/Administrator), Salesforce Sales Cloud, Salesforce Service Cloud, CRM strategy, omnichannel campaign design, functional specification, stakeholder management, KPI analysis, user training.
Preferred skills
Agile methodologies, data-driven optimization, innovation in CRM tools.
Technologies
Salesforce Marketing Cloud, Journey Builder, Email Studio.
Responsibilities
Gather and analyze marketing needs; design omnichannel customer journeys; configure and deploy campaigns in Marketing Cloud; coordinate project stakeholders; track campaign performance KPIs; train users on tools.
Seniority
Mid-level, hands-on IC