Senior Lead - Digital Analytics
Core
Shape analytics strategy, lead complex client engagements, and develop high-performing teams to maximize client data value using enterprise measurement technologies.
Role type
Senior Lead Digital Analytics (Consulting/Strategy)
Builds
Robust measurement solutions, data-layer architectures, and governance standards for enterprise clients.
Domain
Digital Marketing, Data Science, Customer Data Management
Deliverable
client delivery
Required skills
Strategic advisory, enterprise analytics strategy, team leadership, project management, technical oversight, stakeholder management
Preferred skills
JavaScript, SQL, BigQuery, Python, Firebase, server-side tagging, consent management platforms, API integrations, cloud platforms, data visualization, Adobe Analytics, Tealium, Google Cloud Platform
Technologies
Google Analytics 4, Google Tag Manager, BigQuery, Firebase, Adobe Analytics, Adobe Launch, Tealium, Google Cloud Platform
Responsibilities
Lead discovery sessions and strategic planning for key client accounts; translate business requirements into analytics strategies; lead enterprise analytics implementations; drive best practices in tracking and data quality; manage concurrent client engagements including scope and commercial processes; line manage and coach analytics professionals.
Seniority
Senior, hands-on IC with leadership responsibilities