Manager, Integrated Marketing
Core
Oversee development and execution of integrated marketing plans for select brands, aligning global objectives with local nuances to drive cohesive brand representation across external channels.
Role type
Manager, Integrated Marketing
Builds
Integrated marketing campaigns and brand narratives for select client brands
Domain
Marketing / Advertising
Deliverable
product features
Required skills
Multi-channel campaign management, content creation and editorial strategy, omnichannel brand experience leadership, annual planning, cross-functional collaboration, brand sentiment management, lead generation support, industry trend analysis
Preferred skills
Google Analytics, Salesforce/Pardot, Stripo, Kentico, Swoogo
Responsibilities
Lead development and execution of integrated marketing plans; serve as primary point of contact for marketing materials to ensure consistent branding; collaborate with cross-functional teams on annual and daily planning; craft award-worthy case studies and narratives; drive brand sentiment and awareness; produce compelling content for digital, social, print, and video assets; monitor industry trends and competitor activities to drive innovation
Seniority
Manager, hands-on IC