Senior Platform and Data Product Manager – CVS Media Exchange (CMX)
Core
Own the vision, strategy, and roadmap for CMX's foundational data, identity, clean room, and interoperability products powering retail & health media solutions.
Role type
Senior Platform and Data Product Manager
Builds
Data architecture, identity resolution, clean rooms, interoperability products, and scalable promotional feed/distribution products for retail media.
Domain
Retail media technology, data infrastructure, identity solutions, programmatic advertising
Required skills
Product management, data architecture, data integration, API interoperability, audience targeting, identity solutions, programmatic advertising, media measurement, stakeholder management
Preferred skills
Identity resolution providers, CDPs, clean rooms, identity graphs, attribution, incrementality, audience analytics, Model Context Protocol (MCP) servers
Technologies
Data ingress/egress patterns, API-based interoperability, promotional feeds, creative technology
Responsibilities
Drive long-term vision and roadmap for data & identity products; lead identity and activation provider strategy; own data architecture including ingress/egress; partner on enterprise data integration (store, SKU, promotions); develop promotion engine leveraging feeds.
Seniority
Senior, individual contributor
