Digital Marketing Manager
Core
Drive end-to-end digital communications and social media strategy for Allegiant Stadium to increase ticket sales, merchandise, and F&B revenue.
Role type
Digital Marketing Manager (Sports & Entertainment Venue)
Builds
Digital campaigns, social content, and event marketing assets for a 65,000-capacity stadium hosting major sports and concerts.
Domain
Sports & Entertainment / Live Events
Deliverable
product features
Required skills
Social media strategy, digital campaign execution, data analysis, budget management, vendor coordination, creative asset trafficking, event marketing planning
Preferred skills
Experience in large-scale event marketing, knowledge of Microsoft Office/Google Analytics/Adobe Creative Suite, passion for Sports & Entertainment
Technologies
Google Analytics, Adobe Creative Suite, social media platforms, email/SMS/push notification tools
Responsibilities
Develop integrated event marketing strategies; own social media strategy and content calendars; lead digital execution of event plans; manage tenant team social media support; analyze campaign metrics; oversee website marketing execution; manage marketing budgets and financial processes.
Seniority
Mid-level, hands-on IC
