Director of Digital Analytics
Core
Strategic leadership role pioneering the transformation of member experiences through cutting-edge digital analytics, leveraging customer journey analytics and behavioral data to refine digital-first service strategies.
Role type
Director of Digital Analytics (Strategic Leadership)
Builds
Digital insights, analytics platforms, and data-driven strategies for member engagement.
Domain
Financial Services / Digital Analytics
Deliverable
production ML models | dashboards & analysis | product features
Required skills
Strategic planning, team leadership (3+ years), data analysis, business acumen, Agile methodologies, stakeholder management, risk management, data storytelling.
Preferred skills
Advanced degree in quantitative field, military service/military spouse, Google Analytics/Adobe Analytics, A/B testing tools (Optimizely/Adobe Target), CDP/CRM analytics, AI/ML in analytics, Tag management (Tealium/Adobe/Google), customer journey analytics.
Technologies
Google Analytics, Adobe Analytics, Optimizely, Adobe Target, Tealium, CDPs, CRMs.
Responsibilities
Lead strategic, tactical, and operational data responsibilities; oversee analytics platform delivery; drive end-to-end information management; provide thought leadership on data architecture; lead data reporting and self-service capabilities; influence senior leadership with strategic insights; manage team capacity and innovation; ensure risk and compliance adherence.
Seniority
Director, strategic leadership with hands-on oversight