Brand Expression Designer – Home Care Digital Commerce & Social
Core
Design platform-native visual content (static, motion, short-form video) for social media and digital commerce channels to drive consumer engagement and sales.
Role type
Brand Expression Designer (Digital Commerce & Social)
Builds
Scroll-stopping brand assets for social feeds, paid media, and digital shelves (Amazon, Walmart, Target, TikTok, Instagram, YouTube)
Domain
Consumer Packaged Goods (CPG) / Digital Commerce / Social Media
Deliverable
product features
Required skills
Typography, layout, color theory, visual hierarchy, Adobe Creative Suite (Photoshop, Illustrator), motion design, short-form video creation, social media trend analysis, AI-powered creative tools proficiency
Preferred skills
After Effects, product visualization, rapid prototyping
Technologies
Adobe Firefly, Adobe Creative Suite, TikTok, Instagram, YouTube, Amazon, Walmart, Target
Responsibilities
Create scroll-stopping brand expression across social and digital commerce platforms; Design platform-native content optimized for online user behavior; Translate brand strategy and cultural moments into compelling visual ideas; Iterate work based on performance insights and feedback; Collaborate with performance marketing and design strategy teams; Use AI tools to accelerate ideation and execution
Seniority
Entry Level