Sr Product Manager – AI Content Creation, Governance & Operations
Core
Building and scaling an AI Content Creation Center of Excellence to govern and operate responsible AI content generation across Target's marketing channels.
Role type
Senior Product Manager (AI Governance & Operations)
Builds
Governance frameworks, operational playbooks, and AI content creation capabilities for Target's marketing and creative teams.
Domain
Retail marketing, Generative AI, Content Supply Chain
Deliverable
production ML models | product features | dashboards & analysis
Required skills
Product Management, AI Center of Excellence scaling, Generative AI model familiarity, Content creation workflows, Stakeholder alignment, Risk assessment, Platform administration
Preferred skills
Creative AI platforms (Adobe Firefly, Vertex AI), Content supply chain tools, Responsible AI practices, Retail/Enterprise environment experience
Technologies
Adobe Firefly, Gemini Agent Studio, ChatGPT, Vertex AI, Digital Asset Management (DAM)
Responsibilities
Lead product roadmap and scaling strategy for AI Content Creation CoE; Own intake and prioritization of AI use cases; Embed Responsible AI requirements into governance standards; Define monitoring and reporting mechanisms for token consumption and usage; Partner with Legal, Compliance, and Security to operationalize content safety standards.
Seniority
Senior, hands-on IC
