Sr. Data Scientist, Rental - Google Analytics
Core
Transform digital behavioral data into actionable insights to strengthen site performance, optimize digital investments, and drive Rental revenue and customer growth.
Role type
Senior Data Scientist (Digital Analytics & Site Performance)
Builds
Scalable measurement solutions and BI/Analytics roadmap for Rental business
Domain
Construction equipment industry / Digital Analytics
Deliverable
dashboards & analysis
Required skills
Google Analytics (GA4), BigQuery, Python, SQL, Statistical Analysis, Machine Learning, Data Visualization
Preferred skills
Attribution modeling, Causal inference, Lead value estimation, Power BI/Tableau
Technologies
GA4, BigQuery, Python, NumPy, SciPy, pandas, Power BI, Tableau
Responsibilities
Define, track, and analyze core site metrics; evaluate conversion funnels and digital customer journeys; collaborate with leadership to develop BI/Analytics roadmap; conduct in-depth analysis of complex business data to support strategic initiatives.
Seniority
Senior, hands-on IC