Market Strategy Insights Manager***Gestionnaire des analyses stratégiques de marché
Core
Identify, evaluate, and prioritize growth opportunities across product categories and customer segments to inform business cases, innovation, and go-to-market plans.
Role type
Senior market strategy manager
Builds
Strategic recommendations, market intelligence reports, and go-to-market frameworks
Domain
Industrial manufacturing (plastic piping systems)
Required skills
Market analysis and modeling, opportunity assessment, strategic insight generation, business case development, market monitoring, performance reporting
Preferred skills
CRM platform usage, advanced business intelligence tool proficiency
Technologies
Power BI, Tableau, Excel
Responsibilities
Develop market size estimates and trend analyses; Identify and prioritize growth opportunities; Synthesize customer and competitive insights; Provide market data for product business cases; Translate insights into audience frameworks for marketing and sales; Track economic indicators and technology trends; Maintain portfolio views of evaluated opportunities
Seniority
Senior, hands-on IC