Therapy Area Specialist / Pharmareferent (m/w/d) Respiratory - Gebiet: Heidelberg, Heilbronn, Aschaffenburg
Core
Scientific support and therapeutic counseling for pulmonologists in clinics and private practices, focusing on severe asthma and COPD.
Role type
Senior IC therapy area specialist (pharmaceuticals)
Builds
Account plans and targeted marketing/sales/medical activities for respiratory products
Domain
Pharmaceuticals / Respiratory diseases (Asthma, COPD)
Deliverable
product features
Required skills
Account management, market analysis, customer segmentation, project management, CRM usage, budget management, training concept development
Preferred skills
Experience with biologics, congress participation, stakeholder insight generation
Technologies
MS Office, CRM systems, Project management tools
Responsibilities
Counsel pulmonologists on severe asthma and COPD therapies, analyze local market and customer data to create segments, develop individual customer development measures, create account plans and manage budgets, collaborate with Sales and MSL teams, plan training concepts, attend congresses and events
Seniority
Senior, hands-on IC