BM/SBM（CVRM）-Retail-上海
Core
Designs, implements, and evaluates marketing activities and distribution channel solutions for assigned brands.
Role type
Brand/Sales Brand Manager (CVRM)
Builds
Marketing programs, product packaging, and promotional activities
Domain
Pharmaceuticals / Healthcare
Deliverable
product features
Required skills
Complex project management, market data analysis, stakeholder liaison, product packaging creativity
Preferred skills
MBA, Consumer/Managed Markets promotions strategy, Insight/Market Research, Sales leadership, Emerging/DFL role experience, US Healthcare environment knowledge
Technologies
None stated
Responsibilities
Design and implement marketing activities; Review and modify marketing programs; Analyze market data to identify growth opportunities; Liaise with internal and external agencies; Contribute to product packaging and promotional creativity
Seniority
Individual Contributor