Senior Creative Producer, Paid Content, GQ
Core
End-to-end production of social-first commerce video assets (Instagram, TikTok) for GQ, managing the full lifecycle from concept and script to shoot and edit without a standing crew.
Role type
Senior Creative Producer (Paid Content)
Builds
High-velocity stream of conversion-optimized commerce creative and a reusable format playbook for GQ.
Domain
Fashion media / Paid social commerce
Required skills
End-to-end video production, social-first scripting, on-camera talent direction, paid social creative mechanics, performance data analysis, brand voice alignment, freelance crew management, format development.
Preferred skills
Experience in regulated categories (e.g., beauty), deep fluency in GQ voice and audience.
Technologies
Instagram, TikTok, Reels
Responsibilities
Concept, script, shoot, and edit social commerce videos independently; develop and codify GQ-specific paid commerce formats; partner with editors to align concepts with brand voice; manage pre- and post-production workflows; analyze campaign signals to iterate on creative performance.
Seniority
Senior, hands-on IC