Product Designer, Web Experience
Core
Lead UX strategy and CMS design system vision for B2B and B2C marketing web surfaces, including landing pages, microsites, and editorial content.
Role type
Senior Product Designer (Marketing Web)
Builds
Self-service, reusable web patterns and CMS components in Figma to enable scalable marketing operations.
Domain
Real Estate / Digital Marketing / Web Design
Deliverable
product features
Required skills
Systems-level UX design, CMS design system architecture, B2B and B2C web design, Figma proficiency, quantitative data analysis, user-centered design methodology, design review and feedback, AI tool integration for design scaling.
Preferred skills
Experience with WordPress or similar component-based CMS, track record of raising design standards for reuse and scalability.
Responsibilities
Define and evolve the CMS design system library and guidelines; design self-service web patterns to reduce engineering dependency; partner with developers to implement custom CMS components; synthesize quantitative performance data with qualitative user insights to validate design decisions; conduct design reviews to enhance wayfinding and landing page experiences; translate business goals into UX strategy and web design solutions.
Seniority
Senior, hands-on IC