Data Analyst - GA4, SQL, Snowflake, Tablue/PowerBI
Core
Turn audience, product, and marketing data into trusted insights and reusable analytical products to improve decision-making across Reuters.
Role type
Senior IC data analyst (audience & product analytics)
Builds
Reusable metrics, decision-ready reporting, semantic layer, KPI catalogue, and self-service tools
Domain
Media, publishing, and subscription business analytics
Deliverable
dashboards & analysis
Required skills
GA4, SQL, Snowflake, Python, Tableau or Power BI, KPI design, metric governance, AI-assisted workflows
Preferred skills
Customer data platforms (Segment, Tealium), Engagement platforms (Braze, Sailthru), Mobile app debugging tools, Experimentation/A/B testing
Technologies
GA4, Segment, Snowflake, Tableau, Power BI, Python, Charles, Proxyman, Firebase DebugView
Responsibilities
Turn business questions into analytical approaches and measurable outcomes; Analyse audience behaviour, app and site experience, subscriptions, and marketing performance; Validate analytics for launches and monitor data quality; Automate QA and recurring analysis with approved AI tools; Contribute to the semantic layer and self-service tools
Seniority
Senior, hands-on IC
