Senior Marketing & Audience Manager
Core
Lead integrated marketing and audience recruitment campaigns for POLITICO Live events across Europe, driving registrations and amplifying reach before, during, and after events.
Role type
Senior Marketing & Audience Manager (Events)
Builds
Audience recruitment campaigns, event amplification strategies, and integrated marketing programs for POLITICO Live.
Domain
Politics & Policy / Event Marketing
Deliverable
product features
Required skills
Events marketing, audience development, team management, social media, CRM, digital campaigns, email marketing, copywriting, project management, data analysis
Preferred skills
French or Spanish language skills, media/policy/journalism background
Technologies
CRM tools, event marketing platforms, email marketing tools
Responsibilities
Lead the event audience team and deliver integrated marketing campaigns, drive registrations and attendance, lead event amplification to extend reach, develop campaigns across email/CRM/social/newsletters, segment and target audiences, track performance and optimize results, collaborate with Events/Marketing/Editorial/Commercial teams.
Seniority
Senior, hands-on IC with team management
