Lead Counsel, Digital Marketing & Ad Tech
Core
Lead attorney providing strategic legal advice on digital advertising technologies, marketing compliance, and consumer protection for a healthcare company.
Role type
Senior in-house counsel (digital marketing & AdTech)
Builds
Compliant digital marketing campaigns, AdTech frameworks, and data governance policies for healthcare clients.
Domain
Healthcare + Digital Marketing & AdTech
Deliverable
production ML models | product features | dashboards & analysis | research | client delivery | infrastructure | physical/clinical work
Required skills
Advertising law, consumer protection law, privacy law, AdTech platform expertise, contract negotiation, regulatory compliance (FTC/state), AI tool usage
Preferred skills
Experience with programmatic advertising, data clean rooms, AI-generated content regulations
Technologies
Cookies, pixels, SDKs, CMPs, CDPs, personalization engines, AI tools
Responsibilities
Advise on legal implications of AdTech platforms and marketing tools; Counsel on FTC and consumer protection compliance; Negotiate agreements with ad networks and data providers; Monitor regulatory developments and update company policies; Train stakeholders on AdTech legal risks.
Seniority
Senior, hands-on IC