Regional Product Marketing Manager_MODP
Core
Manage the marketing lifecycle of ABB's industrial drive products to targeted market segments, ensuring profitable growth and alignment with business strategy.
Role type
Regional Product Marketing Manager
Builds
Industrial drive product offerings for industries, infrastructure, and machine builders
Domain
Industrial automation / Electrical drives
Deliverable
product features
Required skills
Product lifecycle management, market intelligence analysis, technical and commercial strategy, pricing strategy, portfolio performance tracking, cross-functional stakeholder coordination
Preferred skills
Experience in technical and commercial aspects of industrial drives, advanced skills in lifecycle management
Technologies
Industrial drives
Responsibilities
Conduct market intelligence analysis to identify portfolio gaps and opportunities; Own technical and market specifications and develop offering business plans; Manage the offer lifecycle from development to end-of-life; Set targets and monitor offering costs to enhance competitiveness
Seniority
Senior, hands-on IC