Senior Communications & Marketing Specialist (English Services) (Telework/Hybrid)
Core
Senior Communications & Marketing Specialist driving brand storytelling, community engagement, and integrated marketing strategies for CBC's Atlantic region (New Brunswick, Nova Scotia, PEI, NL, Quebec) across digital, radio, and TV platforms.
Role type
Senior IC marketing and communications specialist
Builds
Integrated marketing plans, social media campaigns, community engagement activities, and brand content for CBC Atlantic
Domain
Media & Broadcasting (Public Broadcasting)
Deliverable
product features
Required skills
Strategic marketing planning, community relationship building, social media strategy & execution, content creation (video, copy), event planning & coordination, data-driven marketing decisions, cross-functional collaboration
Preferred skills
French language proficiency, experience with Dash Social/Adestra, video editing tools, Google Suite mastery
Technologies
Google Suite, Dash Social, Adestra, video editing tools
Responsibilities
Develop and monitor integrated marketing plans; lead community engagement activities; create social media strategies; cultivate internal/external partner relationships; generate campaign success reports; coordinate in-person and virtual events
Seniority
Senior, hands-on IC