Digital Strategist – Website Management
Core
Own and drive website strategy across Marmon businesses by translating business needs into actionable digital roadmaps to improve web presence, user experience, and business outcomes.
Role type
Senior Digital Strategist (Website Management)
Builds
End-to-end website programmes for B2B and industrial businesses
Domain
Industrial / B2B Digital Strategy
Deliverable
product features
Required skills
Digital strategy, digital delivery, search demand modeling, competitive positioning, multi-year planning, stakeholder facilitation, executive communication, web stack knowledge, web analytics
Preferred skills
Shared services/global capability centre experience, WordPress/WooCommerce/Shopify Plus/PIM, API-led integration, AI search/LLM visibility, service catalogues, pricing models, vendor management
Technologies
WordPress, WooCommerce, Shopify Plus, PIM, API
Responsibilities
Own the website programme from discovery to measured outcomes; Run discovery workshops and translate insights into prioritized roadmaps; Build audience, demand, and competitive pictures; Chair monthly performance reviews; Set scope discipline; Sequence SEO, content, UX, and analytics work; Support service catalogues and onboarding.
Seniority
Senior, hands-on IC