Social Media Specialist
Core
Develop, create, and publish social media content aligned with brand standards and communication objectives to support the organization's digital presence.
Role type
Social Media Specialist
Builds
Social media content and campaigns
Domain
Marketing / Communications
Deliverable
product features
Required skills
Content creation, Social media management, Data analysis, Campaign coordination, Cross-functional collaboration, Compliance monitoring
Responsibilities
Create and schedule social media content across platforms, Monitor social media channels for trends and engagement opportunities, Collect and summarize performance data, Coordinate with marketing and creative teams, Execute social media campaigns, Maintain digital content libraries and social calendars