Cinema Marketing Manager - Emerging Technologies
Core
Marketing and communication for Sony's XR, virtual production, and cinema line products, connecting technology, artistry, and storytelling to establish market presence.
Role type
New Content Creation Marketing Manager (XR/Cinema)
Builds
Integrated marketing programs, campaigns, and messaging for Sony's XR software, virtual production tools, and cinema cameras/lenses.
Domain
Entertainment technology, Extended Reality (XR), Virtual Production, Cinema
Deliverable
product features
Required skills
Marketing strategy, relationship development, content creation, PR execution, demand generation, market analysis, budgeting/forecasting
Preferred skills
XR/VFX/3D/Spatial imaging knowledge, film/TV production landscape expertise
Technologies
XYN, SRD, mocopi, VENICE, FX Series cameras, OCELLUS
Responsibilities
Craft campaigns and messaging for XR and virtual production products; develop relationships with key contacts in film/TV/gaming/education; drive content creation to highlight user work and educate on tools; collaborate on integrated marketing programs; support PR strategy and execution; partner on demand generation activities; champion customer voice; represent brand at industry events; develop yearly marketing plans, budgets, and forecasts.
Seniority
Mid-Senior, hands-on IC