PR Coordinator
Core
Develop and execute PR strategies for CHANEL's perfume and cosmetics division to secure high-quality media exposure, enhance brand equity, and drive business growth across traditional and digital channels.
Role type
Luxury beauty PR Coordinator
Builds
PR campaigns, press releases, event activations, and media relations for CHANEL's fragrance and cosmetics portfolio
Domain
Luxury beauty, fashion, and lifestyle
Deliverable
product features
Required skills
PR strategy, media relations, event management, influencer/ambassador coordination, press kit preparation, global communication, project management, trend analysis
Preferred skills
Experience with digital and social media PR, relationship building with beauty journalists and editors, creative asset management
Technologies
PPT, Word, Excel
Responsibilities
Collaborate with PR managers to plan and execute PR campaigns based on new product calendars; secure media coverage through press events, roadshows, and product launches; maintain and expand relationships with beauty journalists, writers, and makeup artists; coordinate influencer and ambassador interviews at events; manage global PR team relations and spokesperson activities
Seniority
Mid-level, hands-on IC