Product Manager - Grazing Systems & Emerging Technologies
Core
Lead product development and category strategy for rotational grazing, livestock management, and emerging ranch technology, specifically focusing on Virtual Fence and Digital Ranch solutions.
Role type
Product Manager (Hardware/IoT)
Builds
Virtual fencing systems, GPS livestock tracking, monitoring systems, and precision agriculture solutions.
Domain
Regenerative agriculture, ranching equipment, IoT, and precision farming.
Deliverable
product features
Required skills
Product management, category management, hardware/IoT/wearables experience, GPS/telematics/sensors knowledge, competitive intelligence, customer research, product economics analysis, strategic thinking.
Preferred skills
Agricultural products/equipment experience, livestock production knowledge, precision agriculture expertise, ecommerce/retail category experience.
Technologies
Virtual fencing, GPS tracking, sensors, connected devices, grazing management software.
Responsibilities
Develop deep knowledge of grazing and ranching industries; monitor competitors and market activity; conduct customer interviews and field visits; identify new product opportunities and build business cases; evaluate emerging technologies and market readiness; analyze product costs and margins; support sales and marketing with positioning and training.
Seniority
Mid-Senior, hands-on IC