Adobe Target
Core
Technical lead for Adobe Target implementations, managing campaign development, personalization, and optimization across web, mobile, and tablet platforms.
Role type
Senior Adobe Target Engineer / Architect
Builds
Personalized digital experiences and A/B test campaigns for client websites and apps
Domain
Digital Marketing / Personalization / Web Development
Required skills
Adobe Target, Adobe Launch, JavaScript, Java/.NET, Adobe Target APIs, Web SDK, UI/UX, Cross-browser testing
Preferred skills
React, Angular, Adobe Target Architect Certification
Technologies
Adobe Experience Cloud, Adobe Target, Adobe Launch, Java, .NET, React, Angular
Responsibilities
Develop and implement Adobe Target campaigns for website optimization and personalization; Support UI development for client websites; Recommend technical best practices for digital assets; Drive coding standards and reusable processes; Manage delivery priorities and stakeholder expectations; Collaborate with consultants, client teams, and QA; Lead personalization projects and mentor team members; Implement Adobe Target across platforms; Create and manage tests, campaigns, audiences, and measurement parameters.
Seniority
Senior, hands-on IC with mentorship responsibilities
